Promotional products and giveaways help with branding new companies and help increase sales and leads for established companies. In my opinion, every company should incorporate promotional advertising into their campaigns, and it is always beneficial to use giveaways that are useful to people when doing so. Top-notch promo products like pens, note pads, water bottles, and tote bags are some great examples of things people will use on a daily basis; other people will see your logo when recipients use them, which can turn into more leads and more business for you in the long run.

Are you clueless when it comes to promotional products? Do you need a bit of proof that they are crucial and effective?

Here are some blog posts that discuss the power of promotional items:

1. Marketing Your Business with Promo Products : Tips and advice on using promotional products.
2. Guide to Understanding Advertising with Promo Items : Another great batch of tips and advice to help you market your business with giveaways.
3. 6 Tips to Follow When Choosing Giveaways : Another top-notch post with some good information on selecting promotional products.
4. Hispanic Businesses and Promo Products : 5 Ways Hispanic Business Owners Can Boost Sales with Promotional Products.
5. How to Properly Use Promo Products : Addresses some key factors in using promotional products properly.
6. Entrepreneur Promo Products Resources : Links to many articles discussing promo products for entrepreneurs.
7. When to use Promotional Items and Corporate Gifts : Some questions that need to be answered before jumping into using promotional items and corporate gifts.
8. Are Promotional Items Effective in Bringing Your Business More Customers? : If you still think that giving promotional items is just a waste of money, think again!
9. Top 7 Reasons Why You Should Use Promotional Products : The link says it all. Here are 7 great reasons to use promo giveaways.
10. Reasons to Use Promo Products in Your Business Plan : The more your brand-name or slogan gets noticed, the easier it will be to gain customers.
11. Market Your Business with Promotional Items : Promotional items have been proven to largely increase sales for any business model, so what are you waiting for?
12. Forum Discussion on Promotional Products : A good forum discussion regarding promo items.
13. How Promotional Items Can Help Your Business : Promotional items can bring much needed awareness and attention to your business, which will in turn be beneficial to its success.
14. Using Promo Products to Capture new Customers : There is such a wide variety of promotional products that no matter what your budget, there is certain to be something that fits within it.
15. Promotional products: Ambassadors in your Customers’ Environment : In this interview, Stéphane Jousset from Pamina explains to Marketing Planet readers how to make best use of promotional products: turn them into ambassadors of your company.
16. Eight Simple Ways To Use Promotional Products Online : Ads to other competitors FTA: “One thing I believe Internet marketers are failing to utilize correctly is promotional products.”
17. Important Considerations When Ordering Promotional Items : How do you know which products to choose?
18. Guide to Trade Show Promotional Products : Review your marketing strategy and then seek out creative ideas for items that are along the same lines and best match your company’s premise.
19. Do Promotional Items Work? : Using promotional items will help to increase your visibility and it will help you gain a new audience.
20. Promotional Products Effectiveness Study: A Summary : Is there a place for offline marketing in an online world?
21. Real Estate Agents Cite Effectiveness of Promotional Products : (Older post but still relevant) 9 out of 10 realty companies use promotional products as part of their marketing efforts, and more than 70 percent of real estate agents rated promotional products as “effective” or “extremely effective.”