Promotional products and giveaways help with branding new companies and help increase sales and leads for established companies. In my opinion, every company should incorporate promotional advertising into their campaigns, and it is always beneficial to use giveaways that are useful to people when doing so. Top-notch promo products like pens, note pads, water bottles, and tote bags are some great examples of things people will use on a daily basis; other people will see your logo when recipients use them, which can turn into more leads and more business for you in the long run.
Are you clueless when it comes to promotional products? Do you need a bit of proof that they are crucial and effective?